Malaysia airports to unleash the explorer in every traveller.
Once in lifetime opportunity to be a panda volunteer
Every traveller is an explorer and Malaysia Airports is hoping to unleash the explorer in every traveller passing through Kuala Lumpur International Airport (KLIA) and klia2 terminals with its latest Indulge & Explore Campaign.
Combining the two most common traits of every traveller – shopping and exploring – the Indulge & Explore Campaign seeks to reward travellers for shopping and dining at KLIA and klia2 Terminal while giving them the opportunity to explore.
Under Malaysia Airports’ Indulge & Explore Campaign, travellers stand to experience the opportunity of a lifetime as a volunteer in a Panda Experience Programme. The six-day Panda Experience Programme is the Grand Prize of the Indulge & Explore Campaign.
To be eligible for the contest, a traveler will need to spend a minimum of RM200 at any F&B or retail outlets at KLIA and/or klia2 Terminal. They then scan the receipts of their purchases at one of the 14 automated e-kiosks located throughout the terminals. Shoppers will also be given the privilege of doubling their entries when they use their MasterCard card.
Information captured at the e-kiosks will be uploaded to an off-site server computer that will randomly select a weekly winner for 13 weeks. Weekly prizes comprise seven three-day Lovina Dolphin Experience trip for two at Lovina, Bali; or six three-day New Leaf Detox Programme for two in Koh Samui, Thailand.
Travellers will also have the opportunity to participate in kinetic augmented reality games where they can win instant prizes from a variety of participating retailers at the airports.
Activities planned include talks on wildlife conservation, personal wellness (conserving self) as well as educational visits to KLIA’s forest in an airport for selected groups of children to instill in them the importance of nature conservation.
Malaysia Airports is also bringing its exploration theme online with a digital campaign on its Indulge At Malaysia Airport Facebook. The online campaign is supported by its Twitter and Instagram platforms.